Unisphere Media, publisher of DBTA, is a division of Information Today, Inc., and is a diversified information company that provides independent editorial content and peer-based market research to targeted IT communities through its own print and electronic media, and custom and contract publishing.
Through service to a variety of specific user communities, Unisphere’s media and marketing products reach the full information management marketplace both as a whole along with the ability to target clearly-identified segments with dedicated information packages. For this reason, over 500 IT-oriented companies have chosen Unisphere as a marketing partner, and the company has grown from one print magazine to an integrated media company with 15 vehicles serving the IT universe.
Unisphere Research, the company’s market research unit, conducts proprietary and custom research projects in conjunction with the top data management and IT user groups, as well as with other leading-industry communities. Unisphere has pioneered user group-based research and has built its editorial products in conjunction with its user community-based market insight.
We have completed studies in the following areas:
Working with our user group partners, selected survey results are published in Unisphere Media publications and IT publications around the world, and distributed to the appropriate user group members. Unisphere management and analysts are available for private consultation on these topics by interested parties.